Join Our Team at SUBU.

Showcase your brand

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<div>Closing date: Sunday 28th September.</div>
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<div><a href="https://www.subu.org.uk/pageassets/support/subu/jobs/Recruitment-Pack-Marketing-Manager.pdf">Please see recruitment pack here &nbsp;</a>(please right click and open link in new tab)<br>&nbsp;<br>To develop SUBU’s marketing to focus on, and evolve, our audiences, plans, tone, style and planning to maximise engagement with members. &nbsp;<br>&nbsp;<br>To lead the delivery of new and existing marketing projects within SUBU to maintain quality, value for money and keep in line with our SUBU and communications strategy, while increasing engagement.&nbsp;<br>&nbsp;<br>To manage a team of two full time staff, occasional casual student staff, freelance staff and external agencies to enable the functions of the department within agreed budgets.&nbsp;<br>__________________________________________________________________________________________&nbsp;<br>&nbsp;<br><strong>Key Tasks:&nbsp;</strong></div>
<ul>
<li>Effectively lead, inspire, develop, and manage the work of direct reports.</li>
<li>Responsible for setting workloads, priorities, objectives and other general line management responsibilities. &nbsp;</li>
<li>Be the lead on all operational brand and marketing considerations, including leading the team to ensure the creation of promotional assets, ensuring all content is of high quality, timely, and appropriate to the audience.&nbsp;</li>
<li>Oversee engagement campaigns, events and projects as required.</li>
<li>Responsible for delivering, supporting or contribution to the creation and production of the marketing aspects of SUBU projects.</li>
<li>Take responsibility for marketing planning with a focus on the needs and aims of the project.&nbsp;</li>
<li>Have overall responsibility for content on the Union’s digital platforms and marketing, such as social media and email campaigns.</li>
<li>Oversee and grow the Union’s online provision and engagement, ensuring content is relevant and accurate.</li>
<li>Coordinate the photography and filming of key Union activities and events.&nbsp;</li>
<li>Act as a guardian of the Union’s brand identity, ensuring that its applications are in keeping with brand guidelines.&nbsp;</li>
<li>Lead on the planning and delivery of brand events, such as the Freshers’ (September) and Refreshers’ (February) Fairs, Officer Elections, Student Awards, SUBU Summer Ball.&nbsp;</li>
<li>Track and monitor workflow of the team, ensuring that staff levels are adequate and efficient.</li>
<li>Measure work levels, plan for peak demand, prioritise work and progress jobs in a timely fashion.</li>
<li>Maintain the ticketing system to manage design and marketing requests from colleagues, including design production, printing, and publishing.&nbsp;</li>
<li>Provide additional assistance to student employees by supporting full-time staffs’ supervision of these roles.&nbsp;</li>
<li>Provide support to the Head of Marketing &amp; Communications to develop a strategic marketing plan for all Union departments, services and activities and manage the Union’s marketing activities in support of it.&nbsp;</li>
<li>Support the development of a marketing strategy that builds engagement, participation, and awareness with our membership and other stakeholders.&nbsp;</li>
<li>Provide engaging and accessible copy, suitable for our student audience.&nbsp;</li>
<li>To be the first point of call for incoming press requests.</li>
<li>Act proactively and reactively as the primary point of contact for prospective external and internal partner enquiries.&nbsp;</li>
<li>Provide ongoing support to SUBU’s student-led Nerve media outlets including Radio, TV, Online News, Photography and Sport.</li>
<li>Responsible for running committee elections each year and assisting with day-to-day activities such as budget management, Committee Elections, Ofcom applications and providing opportunities for content capture. &nbsp;</li>
<li>Carry out marketing segmentation and propose marketing communications solutions to drive engagement with different student groups – maintaining inclusivity, identifying hard to reach groups and non-engaged members.</li>
<li>Interpret analytics and improve the performance of digital engagement tools.&nbsp;</li>
<li>Maintain and oversee the data requirements of digital marketing databases, website memberships and other customer data involved in marketing and membership activity. &nbsp;</li>
<li>Provide information relating to communication and marketing activities, and digital platforms for key reports and meetings as required by the Head of Marketing &amp; Communications.&nbsp;</li>
<li>Liaise with University staff and external companies on issues relating to marketing and communication.&nbsp;<br>&nbsp;<br><strong>General for all staff &nbsp;</strong><br>&nbsp;</li>
<li>The principal roles and responsibilities will change from time to time and the post holder is required to undertake any additional duties as deemed appropriate.&nbsp;</li>
<li>Staff must always adopt and endorse the company’s vision and values as well as all supporting policies, across all aspects of the role.&nbsp;</li>
<li>Staff are required to have a Personal Development plan and to participate in training, meetings or conferences considered relevant to their job. &nbsp;</li>
<li>Staff must carry out their duties with full regard to the rules policies and procedures and conditions of service contained in the staff handbook&nbsp;</li>
<li>To abide by the company’s policies and procedures&nbsp;</li>
<li>To adhere to all health and safety legislation&nbsp;</li>
<li>SUBU is committed to promoting, educating, and taking direct action on environmental sustainability. All SUBU employees are expected to integrate environmental sustainability values and action into their role where feasible.&nbsp;</li>
<li>To undertake any other task that is deemed reasonable within your skill set.&nbsp;<br>&nbsp;<br><strong>Person Specification &nbsp;</strong><br>&nbsp;</li>
</ul>
<div>Three years’ experience working in a marketing role&nbsp;<br>Two years’ experience line managing or supervising a team of staff&nbsp;<br>Experience of engaging the services of agencies or freelancers&nbsp;<br>Experience of working within a student or similar membership engagement organisation&nbsp;<br>Thorough understanding of the workflow of a small marketing &amp; communications team.&nbsp;<br>Knowledge of pre-press and printing processes, campaigns and digital platforms &nbsp;<br>Thorough understanding of managing, segmenting and using data to improve engagement with members, students or customers &nbsp;<br>Excellent interpersonal skills&nbsp;<br>Project management and priority setting&nbsp;<br>Excellent understanding of Mac and PC based tools including Microsoft Office &amp; Adobe suite.&nbsp;<br>Competent graphic designer &amp; with an eye for detail&nbsp;<br>Competent at budget setting and management&nbsp;<br>Competent photographer&nbsp;<br>Excellent and clear verbal and written communication, including copywriting&nbsp;<br>Self-motivated&nbsp;</div>
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SUBU

Marketing Manager

SUBU is dedicated to enriching the lives of Bournemouth University students, whether that is through clubs and societies, putting on events in our venues or by supporting students with our Advice Service. We exist to further the interests of students at Bournemouth University, and everyone in our team contributes to that.

At SUBU, you’ll find people who are passionate about their work, and believe in our values of Supportive, Progressive, Integrity, Collaborative, and Equity.

About Us

- We show empathy and compassion.&nbsp; - We understand and respond to what people need.&nbsp;  - We share our knowledge, time, care, space, resources to help people thrive.

Support

- We are innovative & forward thinking.&nbsp; - We strive for better and stay ahead of the curve.&nbsp;  - We actively seek & respond to feedback.

Progressive

- We are authentic & our actions and words align.&nbsp; - We are open and honest.&nbsp;  - We are accountable.

Integrity

Collaboration

- We listen.&nbsp; - We recognise differences and different solutions.&nbsp;  - We are working for a level playing field.&nbsp;  - We focus on the process and not just the end result.&nbsp;  - We respect each individual’s rights.&nbsp;  - We advocate and lobby on behalf of those who need it.&nbsp;  - We are proactive instead of reactive.